Sun and Moon Yogis Case Study

Website creation & design, sales funnel strategy & implementation

Sun and Moon Yogis offer online and in-person Isha Hatha yoga courses for people looking to establish an independent yoga practice.

They wanted to create a website and sales funnel to generate leads for their courses online.

Annie in the woods from Sun and Moon Yogis in Oakland

Tasks and accomplishments:

  • Organized and created marketing strategy
  • Wrote website content and copy
  • Strategized customer acquisition and sales funnel
  • Implemented top-of-the-funnel strategies like paid ads, email lead capture, and landing page