Sun and Moon Yogis Case Study
Website creation & design, sales funnel strategy & implementation

Sun and Moon Yogis offer online and in-person Isha Hatha yoga courses for people looking to establish an independent yoga practice.
They wanted to create a website and sales funnel to generate leads for their courses online.

Tasks and accomplishments:
- Organized and created marketing strategy
- Wrote website content and copy
- Designed fully functional and optimized WordPress website
- Strategized customer acquisition and sales funnel
- Implemented top-of-the-funnel strategies like paid ads, email lead capture, and landing page