DocJenFit Case Study
WordPress blog management, SEO content strategy & creation, Pinterest management
Jen is a Physical Therapist who helps people relieve pain, increase strength, and overall improve their quality of life through her online courses around mobility.
I started working with the DocJenFit team in December of 2020 as a content marketing consultant.
The DocJenFit brand has a lot of engagement on media platforms like Instagram and YouTube and had had successful paid campaigns; the team wanted to repurpose and create new content that would bring in leads organically through search.
Tasks and accomplishments:
- Convert YouTube videos to search engine optimized blog posts
- Audit and revamp website design and copy to better provide value and serve customer needs
- Set up and run Pinterest account
- Strategize content marketing plan and write original longform SEO blog posts
- Manage WordPress